8 Effective Ways to Increase Profit Margins in Retail

Making a profit is the ultimate goal of any business, and retail businesses are no different. In today’s fast-evolving retail environment, staying ahead requires innovative strategies to boost profit margins effectively. Running a retail store in 2024–25 demands not only meticulous planning but also leveraging cutting-edge technologies and trends to meet customer expectations. Retailers must…

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10 of the Best Grand Opening Ideas for Retail Stores

A grand opening is great for bringing attention to your new retail store. However, the said retail grand opening not only gives you excitement but also makes you feel anxious if not successful. So how do you make sure your grand opening is a success? Aside from planning ahead and being creative, there are also other ways…

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How to Measure Your Omnichannel ROI

In 2025, retail is all about connecting online and offline shopping to create a seamless customer journey. Customers might see an ad on their phone, visit a store, or buy online later, and retailers need to know if these efforts pay off. Measuring omnichannel ROI (Return on Investment) helps retailers see how much money they…

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People Counting Technologies: A Comprehensive Guide

The need for reliable and accurate people counting technologies for physical businesses is now more critical than ever. In retail, for example, various technological solutions are implemented to ensure that stores’ operations run as smoothly and efficiently as possible. The technology that goes into business operations is vastly versatile and covers every aspect; from security…

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retail conversion rate

How to Measure and Improve Retail Conversion Rate

What is Conversion Rate in Retail? Conversion rate in retail is the percentage of visitors who make a purchase compared to the total number of visitors. For example, if 100 people visit your store and 30 buy something, your conversion rate is 30%. It’s a key metric because it focuses on turning existing traffic into…

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Efficient Use of AI in Retail

The Impact of AI Technologies in Retail

In the past 3 years, AI technologies have increasingly permeated daily life, with significant advancements in both visual and language-based applications. Initially, generative visual AI models such as Dall-E, Stable Diffusion, and Midjourney garnered widespread attention and adoption among users. Following this trend, sophisticated language processing models, including ChatGPT, have shifted into the public domain.…

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